Along with the release of the Apple iPhone 6 and 6 Plus last Tuesday (09/09/2014) Apple finished their Keynote Speech with a performance from U2, probably one of the biggest groups in the world ever. Then they announced that the U2 Album would be given away, for free, to every Apple Account holder (for a few weeks anyway – A deal that has been reported as costing Apple up to $100,000,000 – one hundred million dollars).
I know that Apple have hundreds of millions of dollars and are about to make hundreds of millions more as the demand for the new iPhone 6 and 6 Plus rapidly gains steam and momentum, but come it’s a freebie!
Also I have to say I am not a U2 fan, at all, I can tolerate them, but this is an album I never would have purchased. But come on it is a freebie!
So I would like to firstly say, ‘Thanks Apple, not really my cup of tea, but it’s a nice gesture and I do appreciate the gesture.’
However the headlines that have dominated this gesture, this freebie, have been ones of anger, unhappiness, privacy invasion and even rage…
For me, personally I don’t care, I’d like to get free albums a lot more often from Artists and Companies, but if you are one of the ones who feel violated, enraged or even just that you want rid of it off your device Apple have now released a Removal tool which you can find here :
There we go, problem solved and the New World Order can be restored!